Services
Marketing (Social Media)
SEO
Blog Article Copywriting
Driving Repeat Custom
We were engaged to assist Benares’ in-house marketing exec in growing Benares’ local clientele base.
We focused on driving repeat visits for the lunch-time menu, as well as a heavy focus on driving lucrative corporate bookings.
Our Approach:
We utilised the client’s existing mailing list alongside a growing social media presence to generate website traffic – from there, the simple booking function allowed Benares to fill up their tables weeks in advance.
What We Did:
- Created & mounted a chatbot on their Facebook page.
- Launched an automated email sequence for all new/existing customers.
- Created and published a series of short videos for social media.
- Regular social media activity to support the refreshed content.
- Fortnightly blog articles to boost SEO and convert website visitors.
The 3-Month Results:
3.65x ROI
£11k+ revenue generated
- 193 Tables Booked
- 144 Social Media Posts
- 46,962 Social Post Interactions
- 67,558 Social Media Post Reach
- 4,487 Website Visitors
- 331 New Social Media Followers
- 6 SEO Optimised Blogs
- 10,452 Emails Sent
- 46% Av. Email Open Rate
- 21% Av. Click-Through Rate
Hear From Them:
“After working with ZapHub over the years, we were keen to engage their content team to assist in campaign execution for some of our top clients. We’ve consistently been very pleased with our relationship with the ZH team and their delivery“
George Jacklin
Founder | Multiplier (Agency Partner)
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